Philadelphia Marketplace Food & Shops Recognized By ACI For Excellence in Newsletters
Philadelphia, PA September 21, 2010
PHILADELPHIA—September 20, 2010—The Philadelphia Marketplace Food & Shops at Philadelphia International Airport (PHL) received a third place award for Excellence in Newsletters from the Airports Council International-North America (ACI-NA).
The Philadelphia Marketplace Food & Shops developed the “EDGE” newsletter as an internal communications medium to directly inform and acknowledge the merchants and their staff. The newsletter is printed and delivered to each location, as well as electronically distributed to managers and owners. EDGE stands for Excellence Drives Great Experiences, a comprehensive customer service campaign lead by MarketPlace Philadelphia Management.
The newsletter was designed with a color palette that matched the existing Food & Shops advertising campaign, making it easily recognizable among the merchants and staff. Each newsletter features the most recent “EDGE” merchant of the quarter, upcoming merchant events, information on new stores and restaurants, and employee discounts offered by participating merchants.
“The EDGE newsletter serves as a marketing tool for communications and promotions to our merchants,” said Anna DiGregorio, Director of Marketing for the Philadelphia Marketplace Food & Shops. “It’s an honor to have our newsletter be recognized among our industry peers.”
ACI-NA sponsors the annual Excellence in Airport Communications Contest. Now in its 20th year, the competition honors airport professionals that offer expertise and talent in a variety of categories including web site design, annual reports, newsletters, advertising campaigns, special event planning and more.
ABOUT MARKETPLACE PHILADELPHIA MANAGEMENT LLC.
MarketPlace Philadelphia Management is the manager of the food and retail program throughout Philadelphia International Airport. The award-winning food and retail program consists of stores and eateries throughout all seven terminals at Philadelphia International Airport. The airport features more than 160 in-line stores, restaurants and services, plus more than 30 specialty retail units. MarketPlace Philadelphia Management is the local management company for MarketPlace Development, a Boston-based retail development firm that partners with airports and airlines to develop, lease, and manage airport retail programs. MarketPlace is an affiliate of New England Development, a full-service development company based in Newton, Massachusetts. For more information, visit www.philamarketplace.com. Follow us on Twitter and become a fan on Facebook.
For MarketPlace Philadelphia Management
MarketPlace Philadelphia Management