News Article

FIRST-EVER L’OCCITANE AT PHL ALLOWS PASSENGERS TO EXPERIENCE A “OUI” BIT OF FRANCE


September 26, 2014 - Philadelphia, PA

FIRST-EVER L’OCCITANE AT PHL ALLOWS PASSENGERS TO EXPERIENCE A “OUI” BIT OF FRANCE 
Philadelphia MarketPlace Adds To Its Diverse Lineup of 170+ Food and Retail Offerings

    PHILADELPHIA — Sept. 26, 2014 — Passengers can now experience the French retail scene, without ever leaving Philadelphia. The grand opening of PHL’s first-ever L’OCCITANE en Provence took place yesterday in the B/C Connector. Representatives from MarketPlace Philadelphia Management, the Department of Aviation and L’OCCITANE celebrated the arrival of the French beauty boutique with a ribbon cutting ceremony.

“The addition of another global retail brand helps us adapt to the changing demands of our 30.7 million passengers,” said Mel Hannah, vice president and general manager of MarketPlace Philadelphia Management. “I’m excited to introduce L’OCCITANE into our portfolio of merchants.”

L’OCCITANE is a global and natural ingredient-based skincare, body care and fragrance brand with strong regional roots in Provence, France. Products include personal care for the face, body and hair for women and men, as well as items for the home, travel and gifts.

Travelers through PHL have more than 170 options for shopping and dining. For more information about the Philadelphia Marketplace Food & Shops, please visit www.philamarketplace.com.


ABOUT MARKETPLACE DEVELOPMENT
MarketPlace Development (MarketPlace) develops and manages airport retail programs across the country. A recognized industry leader for more than 20 years, MarketPlace works in partnership with airports and airlines to enhance passenger satisfaction and maximize revenue. The Massachusetts-based company is responsible for the concessions programs at Philadelphia International Airport, in concert with its management firm MarketPlace Philadelphia Management; LaGuardia Airport’s Terminal B, Ronald Reagan Washington National Airport, Washington Dulles International Airport. MarketPlace has also worked with numerous other airports and with airlines across the country.

ABOUT L’OCCITANE:
Founded by Olivier Baussan over 35 years ago, L’OCCITANE captures the true art de vivre of Provence, offering a sensorial immersion in the natural beauty, fragrance and lifestyle of the south of France. From the texture of L’OCCITANE products to their scent, each skincare, body care and fragrance formula promises pleasure through beauty and well-being—a moment rich in enjoyment and discovery that goes beyond tangible benefits to create a different experience of Provence. With traceable, efficacious ingredients, experiential formulations, and a commitment to social responsibility, L’OCCITANE unites nature and lifestyle to provide peaceful, earthly calm with the benefit of visible, tangible results. L’OCCITANE products are available at usa.loccitane.com and in 200+ boutiques throughout the U.S.

EDITOR’S NOTE: A photo of the ribbon cutting is embedded in this email. Pictured are (L-R): Mel Hannah, MarketPlace Philadelphia Management; Diane Williams, L'Occitane; Hattie Foster, Corliss Stone-Littles; Mark Gale, Philadelphia International Airport

MEDIA CONTACTS:   
Emily Watts
For MarketPlace Philadelphia Management                
267-932-8760 Ext.308
emily@hornercom.com            

Anna DiGregorio                           
MarketPlace Philadelphia Management                           
215-937-1200                           
adigregorio@philamarketplace.com

Nicole Parker
For L’OCCITANE en Provence
646-284-9285
Nicole.Parker@loccitane.com